Marketing That Works.

We do things differently around here.

Your stories, well told.

The Found Gen is a relationship-based marketing agency. We create powerful campaigns for our clients by building communities of people around their businesses. Then, we nurture those communities to become a network of loyal fans that can either refer them business consistently or become lifelong clients themselves.

We’ve been doing this since 2011 and in that time, we’ve done a lot of really cool stuff. We’ve written countless blogs, emails, websites, ebooks – and we’ve developed multi-year, award-winning campaigns that consistently drive leads to our clients. We’ve helped tech startups fresh off their Series A and lawyers just hanging their shingle to international award-winning and publicly-traded companies find their voices and deliver some outstanding results.

CUTTING TO THE CHASE

Contrary to popular belief – algorithms don’t hire you, people do. And while we love a good data point, CPMs or click rates just don’t matter if real people aren’t hiring you.

HELPING BUSINESSES THRIVE

It’s all about who you know, right? Well, that’s why it’s so important to let your audience get to know you and your brand – what you stand for, your values, what gets you up in the morning and what keeps you up at night. In the end, people buy from businesses and brands they like. It’s that simple.

MARKETING DONE DIFFERENTLY

At its core, communication, trust, and empathy are key when it comes to any successful marketing campaign. Communicate with your audience, show them why they should trust you, and empathize with them. Lather,  rinse, repeat.

Kristin Abele – Creative Partner

It’s probably easier to list all the things Kristin doesn’t do: post TikTok videos, drink decaf, or miss an episode of Ted Lasso. (If you know, you know.)

Merging her deep corporate experience with her intuitive understanding of people, Kristin creates the brand-building initiatives for The Found Gen’s diverse client list. Kristin’s specialty is transforming strategic ideas into brilliant executions